The “Google Cultural Institute” as a platform for presenting minority heritage

After the success of the Google Art Project where museums all over the globe can present their works of art in online exhibitions, Google Inc. further expanded the platform and provides now a multitude of content under the virtual roof of a “Cultural Institute”:

Viscri at Google Cultural Institute

Photo: https://www.google.com/culturalinstitute/browse/transilvania 

https://www.google.com/culturalinstitute/home

Using the Street View technology it is possible to present photographies of cultural sites in 360 degree views interfaced with Google Maps and to enable the user the immersion into a cultural landscape. Given the high potential of this technology one can hope that in the future it will be more intensively used for not only presenting cultural artifacts but also geographical places where the history of ethnical minorities took place. The integration of such content in the Google services and label surely guarantees a higher impact than using a separate, independent and costly platform which often only reaches out to a particularly interested public.


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